Make your business reputable and trustworthy with citation management

What are citations?

As a local business with a company website, there is one thing you need above all others - to attract business. There is no point having the world’s smartest and most eye-catching site if there is nothing that tells potential customers how best to contact you. There is no reason for your website to be lacking in detail, and at Adzzup we have all the available tools at our fingertips - everything from maps to videos and geo-coordinates.

Hands holding an iPhone. Let our local citation teams ensure that your business info is 100% correct
Hands holding some puzzle pieces. Having eronous information online can make your business look untrustworthy. Let adzzup clean up your online reputation

In its simplest form, a citation is any mention of your company’s name, address, or telephone number. As well as your website, we will make sure your citations are placed in local business directories such as Google My Business and SMB Local, and the leading social media platforms. Citations are enormously beneficial for both increasing your online presence, and directing customers your way. For a local business like yours, they will help your search engine rankings and increase your business.

What types of local citations are available?

There are many forms of citation components apart from the straightforward name, address and phone number of your business. Email addresses are on virtually every company website nowadays; many businesses also have fax numbers. Most will contain links to Facebook, LinkedIn, and other social media platforms. It may seem like a straightforward exercise, but every detail has to be accurate - down to your zipcode and the spelling of your street name - and that is why the exercise is better left in the hands of our professional team. We have vast experience in getting everything 100% correct and placing it in every available platform.

In addition, we will include details such as: driving directions to your business, your hours of operation, images and videos of your company, the type of payments you accept, geo-coordinates, taglines, customer reviews complete with owner responses, and alternate phone numbers in case someone is calling after hours. Adzzup has been dealing with company citations for many years and our expertise is unrivaled.

A number of local business data platforms exist to publish and display this type of information, and we will make sure your business is there. They include sites such as Google my Business, Infogroup, and Acxiom. Social media sites such as Facebook, and review sites like Yelp are also guaranteed to get your company greater online exposure. We will also take advantage of local industry-specific platforms to ensure you have the greatest possible local online presence.

In some cases, we don’t have to take any action to have your company listed on the wider web. You might warrant a mention in a blog, a government database, a news site, or a map. We promise to handle your PR and marketing effectively, so you will find your company name cropping up in the most unexpected places.

Why do local citations matter to my business?

The information your citations provides to potential customers and to search engines such as Google is, in the modern 21st century business world, crucial to success and, in some cases, survival. Your citations must never be allowed to become the slightest bit out of date or inaccurate. Many companies are guilty of just that. If an extra digit is added to your local dialling code, or if you move locations, Adzzup will make sure all of that is reflected in your updated citations.

Website professionals such as those here at Adzzup talk about the 3 R's - reputation, ranking, and revenue. Google is a hard taskmaster. If the information on a given website is accurate and trustworthy, then that site will boost your ranking abilty; if it's inaccurate, then ranking opportunities lessen. It is impossible to overestimate the amount of data Google gathers about every online business, and how important it is that you stay in the search engine’s ‘good graces.’ That is why good businesses seek the professional help Adzzup can offer - to maximize every single opportunity the web can offer.

Of course, if the business details contained in your citations are inaccurate, it goes without saying that potential clients will have difficulty finding you. If you appear in the wrong place on a map, if your telephone number is inaccurate, or if you appear in the wrong location, people will give up on you and find someone else. We will never let that happen! Partner with Adzzup and everything will always be 100% accurate. We will give you every reason to expect an increase in business.

The 3 R's matter a great deal, and the accuracy of your online citations is the key to ensuring you score highly in all three areas. If you are unsure about any issue, get in touch with us straight away. We will make sure your website delivers the right message to everyone.

people walking in front of a store front with the google logo on it. Let Adzzup manage your local business citations

Where to get business citations?

For fear of stating the obvious, your company website is the place everyone should be able to find accurate, consistent data about your business. We will make sure your name, address, and phone number are all formatted and spelled correctly every time they appear on your site.

There is no question that Google Local citations on sites such as Google My Business are far more valuable than any other listings. Adzzup is an official Google Partner, and we will manage your site properly and keep it updated. We will never allow you to get on the wrong side of Google.

As well as Google, there are several quality platforms on which your local business citations can be listed. In the US, they include Acxiom, Facebook, Citygrid, Foursquare, Infogroup, Yahoo, Yelp, Bing, and Factual. Again, we will make sure all the information on these sites is kept accurate.

Are business citations free?

Our answer to that is straightforward - hire Adzzup and your citations are part of the exceptional package we offer. We will make sure your local business marketing includes your citations appearing clearly and accurately on the main platforms - Google, Facebook, Pinterest, Bing, LinkedIn, Yelp, TripAdvisor, Yellow Pages, Angie’s List, and many more.

Cite your business with Adzzup

Citations are key to any company’s local search engine rankings. It may sound simple to fill out your name, address, and phone number accurately, but allowing us to ensure everything is correct will pay dividends in the long run. At Adzzup, the team is well aware of the importance of the 3 R's - reputation, rankings, and revenue, and we promise to use our experience to make sure your business is perfectly placed to succeed.